I have front load machine & have been using Ariel for decades but this forest lab liquid was far better than d dry ariel detergent. Its cleaned better & had a much more sweeter organic fragrance. I didnt need softener either. Looked like Reeta syrup & i didnt need to put much. Must try id say. Also, my machine is inside my flat so the toxins also stay inside….so this naturally made product feels lighter on the breath. It comes in a reused colddrink bottle but thats cute. Once u see d texture, it really looks organically made. Im on my second bottle now